What would maximizing enrollment mean to you?

– Higher program quality
– Better staff retention
– Business sustainability

Generate more revenue in your child care centers.

Julie can show you how!

Are you generating all the qualified inquiries you could?

Great marketing means more opportunities to build enrollment without wasting precious resources.

Let Julie help you get there!

Are your customers merely satisfied or enthusiastic ambassadors?

Exceptional customer service creates loyal customers and lifetime referrals.

Make it easy to increase your retention rate and your good reviews online and offline.

Are you ready to maximize enrollment in your child care centers?

If you are looking for . . .

  • A comprehensive self-guided enrollment building training program.
  • A strategic marketing path that generates more qualified inquiries
  • A trainer and coach who customizes solutions to your specific challenges
  • Resources and training tools to build your team and your revenue
  • A dynamic speaker for your next professional development event

. . . You have come to the right place!

Working with leading child care marketing expert Julie Wassom means more business for you. For over 30 years, she has inspired thousands of child care managers worldwide into success with customized training, coaching, and marketing consulting that builds and retains enrollment. Julie’s clients describe her as practical, professional, caring, dynamic, and transformational. In a word – RESULTS!

No one in the child care industry delivers enrollment results like Julie Wassom!

Marketing

Do you want to generate more qualified inquiries? When you work with Julie Wassom, you learn how to apply proven online and offline marketing techniques specific to your target and needs.

Enrollment Sales

Do you need more enrollment? Child care companies who maximize enrollment can provide the highest quality and sustain their businesses. Let Julie customize a program to exceed your goals.

Customer Retention

What would better enrollment retention mean to your bottom line? Creating an exceptional customer experience is all about engaging families in meaningful relationships. What makes the difference?
I am so grateful to have had Julie’s support, encouragement, and constructive feedback to improve my marketing and enrollment building skills. It has been a significant factor in my ability to increase enrollment in my school by 163% in the last 10 months.
Jennifer Potvin

Director, Minnieland Academy at Doc Stone, VA

As the Chief Operating Officer of the company, I must say I am delighted at the results we have achieved together… an increase of 12% capacity utilization is the best performance I have experienced in my tenure in this multi-unit industry!
Karen Stokes

CEO, Xplor Childcare, TX

Going Beyond to Generate Loyalty and a Good Review

I recently went to a local automotive service center to get some services done on my car. With lots of choices for vendors, I returned to this shop, even though they are not the least expensive. Why? Because in addition to doing a good job, they bend over backwards to...

The Enrollment Opportunities in the Staff Recruitment Crisis

Is your school unable to start families eager to enroll because you cannot find teachers? If so, have the number of families on your waiting list increased to an all-time high? Is your current staff harder to retain than ever? The pandemic, the Great Resignation, and...

Bump Up Your Volume of Referrals from Friends and Family

Parent surveys reveal that over 85% of young families turn to referrals from friends and family when investigating early care and education services for their children and family. Beyond that, research shows that some 57% or more also check online reviews....

Three Ways Teachers Can Improve Communication to Families

Real-time apps, such as Remini, Brightwheel, and Tadpoles, have become the norm as a method of communicating daily classroom activities with families. However, parent surveys show that families want more communication specifically about their child. Even when they...

Engaging Waiting List Families until They Start

As enrollment numbers have increased, so have those families you have to put on waiting lists. Those families may need to enroll elsewhere while they wait for you; however, constant communication with them will help them look forward to becoming part of your school’s...