Reviews
In 2020 when our schools were closed due to COVID-19 we decided to embark on a journey of professional growth and development. I brought Julie Wassom onboard to coach our corporate and franchise school leaders on inquiry conversion and school-level marketing and my team responded very positively to Julie’s encouraging and kind coaching style. Throughout her time with KLA Schools, Julie’s industry knowledge and expansive skill set also helped us solidify our marketing department, layout a data-driven marketing strategy for the next two years, and grow the KLA Schools brand. Julie’s tried and true program is a large part of why KLA Schools was able to emerge from the COVID-19 closures stronger than ever. Julie is second to none in the industry and I highly recommend her for any education company that is serious about creating a culture of enrollment growth.
As the Chief Operating Officer of the company, I must say I am delighted at the results we have achieved together… an increase of 12% capacity utilization is the best performance I have experienced in my tenure in this multi-unit industry!
Julie Wassom is a consummate professional – from the preparation and homework she does on an organization beforehand, to the thoughtful and catered attention that she provides throughout the experience – working with her makes an organization better. She encourages open-mindedness and thinking differently, while simultaneously bringing in best-practices and critiques from the field and from her expert-level experience. Julie’s approach requires institutions be accountable for creating marketing strategies and tracking processes which yield results – those results being more families feeling connected to and engaged with their community.
I loved that you personalized your trainings by intimately getting to know our organization. As a result, you trainings were customized with meaningful situations as well as practical and useful techniques.
On every occasion, Julie delivered, making us better with bottom line results that were real. She is engaging, Directors love her and, if they do what she demonstrates, you will realize significant gains in your enrollment and retention. Julie’s organized, step by step approach makes marketing fun and “doable” for the Directors and staff. Julie is the real deal and has delivered for me every time with long term results which were sustainable and significant. The results are real and you will obtain positive results to your bottom line and an excitement level for your Directors which will impact the entire organization. Julie is worth her weight in gold.
Julie Wassom is one of the most effective consultants I’ve ever had the pleasure of working with… Her ability to train and coach our Jewish community’s nine early childhood centers toward excellence in marketing, enrollment conversion and family engagement was nothing short of miraculous. And it doesn’t stop there. Julie is also a superb project manager. She ably managed a complex initiative with nine sites and six consultants and many other vendors as part of our BUILDing Jewish ECE initiative. Julie and her team delivered remarkable results for all nine early childhood centers.
Your training has taken a group of educators (now directors) and turned them into sales people who are comfortable and confident converting leads into enrollments.
I am so grateful to have had Julie’s support, encouragement, and constructive feedback to improve my marketing and enrollment building skills. It has been a significant factor in my ability to increase enrollment in my school by 163% in the last 10 months.
Since you came on board, our focus on ‘marketing partners’ has been elevated throughout our entire facility and our enrollments have gone up! Our growth over last year at this time looks good. Thanks for your spirit and energy, Great job!
I have to give you the credit for doubling my enrollment. Your programs and seminars have been the best investment I ever made.
Julie has made a positive difference in the culture of our center… an excellent teacher and coach, her clear communication methods and vast knowledge of the industry are a winning combination!
The techniques you shared increased our enrollment from 73 to 107 children within 90 days!
What a fantastic course that was on Saturday. Now I will sound more professional and be able to get more enrollments!
Thank you for helping me to grow my business. I have successfully grown a school I took over exactly one year ago from 82 children to 129 children this week.! Thank you again, for teaching me marketing techniques that are both practical and useful in my everyday operations. They really do work!
I started using the telephone closing techniques I learned from you, and within a month, I enrolled over 20 new children!
As a trainer, Julie is fun, engaging and on-target with her delivery. Best of all, Julie ensures that her classes go away not only with greater marketing knowledge, but also with the motivation to go back to their jobs and put their new knowledge to work!
I listened to your audio training programs nearly 20 years ago when I first began my career in ECE. I’m still following your advice and mentoring with a fully enrolled mega-center! Thanks for all that you have done for our profession!
The best sales training and marketing consultant we’ve ever had the pleasure of working with is Julie Wassom. Her knowledge of the childcare industry is outstanding! This, coupled with her competence and communication skills, makes her the best in her field.
If you want a successful conference, have Julie Wassom as a key part of your program!
Your last name should be Awesome instead of Wassom! I cannot say that I have ever before in my almost 18 years here attended a training that was so well thought out by the presenter!
Julie is extremely knowledgeable in her area of expertise and every bit of information she shared was valuable and helpful.
Having been a new owner of our school for just a short time, we found Julie’s advice to be highly beneficial… We have implemented everything she gave to us and highly recommend her services to any level of ownership, old or new.
Every time I hear Julie I learn so much. Every time I use her practices, I enroll more!
Julie’s knowledge in the child care business is second to none. I, and other colleagues, have praised Julie’s ability and expertise in the sector which has enabled her to develop child care businesses and increase occupancy levels. Julie goes above the call of duty, providing ongoing support to centers, as she totally believes that all centers are able to achieve sustainability and provide a quality service for young children.
What you have taught me about marketing our center has been life-changing for me. The marketing component was missing for me, but I didn’t know it. It has now become second nature, and even my staff is starting to talk to center visitors in ways that assure us of getting more enrollments. You helped us change the way we think and do business.
Julie is an extraordinary expert on marketing within the children’s services community. Her knowledge and attention to detail have helped our programs grow and reach a high level of financial performance. She is easy to work with and offers a great value to our business leaders. I strongly recommend Julie to you.
Julie has been a marketing icon in the industry for over 25 years…