How Do You Measure Up to Your Competition?

Does the old saying, “It’s a jungle out there” ever seem appropriate when talking about your competition? Sometimes it can seem like they have a significant advantage if not a firm grasp on your prospects and customers. Knowing who they are, how you are unique, and...

What Your Peers Are Saying

Dear Julie, I just wanted to send you another thank you for the great tip on getting the kindergarten teachers to respond for the Head Start and Beyond…Parent EmPOWERment Transition Open House Event that we had yesterday evening! Six kindergarten teachers from...

Welcome to Wassom’s Marketing Wisdom

I wanted to start off the blog by telling you just a bit about who I am and what I do. So without any further adieu let’s jump right in! Julie Wassom is a speaker whose message means business. As president of The Julian Group, Inc., she has proven consistently...