by Julie Wassom | Jan 23, 2023 | Uncategorized
Do you sometimes get so busy, you simply forget to pay attention to those little things that can really impact a parent’s perception – and enrollment decision – about your center? Some matter more than others. Here are five enrollment-building blunders you want...
by Julie Wassom | Jun 29, 2020 | Child Care Marketing & Sales, Covid-19, Enrollment Building, Retention, Uncategorized
Have you considered using videos in your marketing plan? A video is a more dynamic and personal way for prospective parents to learn about your staff and programs, and a powerful opportunity to engage them. Those who have perused your videos can get a sense they...
by Julie Wassom | Dec 4, 2018 | Budget for Marketing, Child Care Marketing, Enrollment Building, Marketing Solutions, Uncategorized
In my blog post just previous to this one, I shared several ways to drive prospects to your website using off-line marketing techniques https://juliewassom.com/2018/11/20/driving-prospects-to-your-website-part-1/ . You can maximize your website views by using both...
by Julie Wassom | Nov 11, 2014 | Ask Julie, Blog, Budget for Marketing, Child Care Marketing, Economy, Marketing Tips, Sharing What Works, Slideshow, Uncategorized, Your Business
I love a good sale! Recently, I just missed getting an item on sale due to my schedule keeping me from getting to the store on sale days. So I called the store and explained my situation to the department manager, and asked if there were any way she could honor the...
by Julie Wassom | May 10, 2011 | Uncategorized
Does the old saying, “It’s a jungle out there” ever seem appropriate when talking about your competition? Sometimes it can seem like they have a significant advantage if not a firm grasp on your prospects and customers. Knowing who they are, how you are unique, and...
by Julie Wassom | Apr 19, 2011 | Uncategorized
Dear Julie, I just wanted to send you another thank you for the great tip on getting the kindergarten teachers to respond for the Head Start and Beyond…Parent EmPOWERment Transition Open House Event that we had yesterday evening! Six kindergarten teachers from...