by Julie Wassom | Jul 10, 2018 | Blog, Child Care Marketing, Marketing Tips, Sharing What Works
The first of three keys to getting enrollment prospects to seriously consider your center is your initial response to their inquiry. Your attention to these three elements of your response make the difference as to whether you hold the prospect long enough to convert...
by Julie Wassom | Jul 3, 2018 | Blog, Child Care Marketing
Would you like to convert more inquiries into center visits? Then you want to register now for the webinar, Three Keys to Getting on Your Enrollment Prospect’s Short List, held on Wednesday, July 18, at 12:00 noon Mountain Time. I will be the featured presenter for...
by Julie Wassom | Jun 26, 2018 | Ask Julie, Blog, Budget for Marketing, Child Care Marketing, Economy, Marketing Tips, Sharing What Works, Slideshow, Your Business
Dear Julie, I just wanted to send you another thank you for the great tip on getting the kindergarten teachers to respond for the Head Start and Beyond…Parent EmPOWERment Transition Open House Event that we had yesterday evening! Six kindergarten teachers from three...
by Julie Wassom | Jun 19, 2018 | Ask Julie, Blog, Budget for Marketing, Child Care Marketing, Economy, Marketing Tips, Sharing What Works, Slideshow, Your Business
A call to action is one of those simple, low-cost marketing techniques that works. You need it on your center brochure, on your website pages, on flyers and banners, in advertisements, etc. A call to action is a directive statement that tells the reader or viewer what...
by Julie Wassom | Jun 12, 2018 | Ask Julie, Blog, Budget for Marketing, Child Care Marketing, Economy, Marketing Tips, Sharing What Works, Your Business
Putting a family on your waiting list causes mixed emotions. Though you are happy to have full enrollment in the class they need, you probably feel badly about not being able to serve them immediately, right? So how can you help these families feel a part of your...
by Julie Wassom | Jun 6, 2018 | Ask Julie, Blog, Budget for Marketing, Child Care Marketing, Economy, Marketing Tips, Sharing What Works, Your Business
I like to say, “You never get a second chance to make a first impression.” How true that is for you with the impression you and your center make on an enrollment prospect. That impression contributes to the image in their minds of how their child will adjust and be...
