Here is a question asked by another director like you:

How do I make sure a prospect feels good about their first center visit?

Julie’s Answer:

One of the best things you can do is give the prospect a quick call within 24 hours, just to let her know you enjoyed having her child and her visit your center and to see if you can answer any questions that might have come up after she left. This positions you as the professional helpful resource, and makes your prospect feel good. Continue to follow up using my Mail-Mail-Call Follow Up System.  

Julie Wassom